“Should you be slain, you will earn a martyr’s crown. Should you be victorious, you will win immortal glory. As for flight, forget it. France is too far away!”

King Baldwin I, King of Jerusalem,
Spoken to his soldiers before a battle with the Egyptians, Fall 1101
as recounted by John J. Robinson
Dungeon, Fire and Sword: The Knights Templar in the Crusades 29